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Introducing “The Trust Ledger,” a blueprint for restoring trust in a digital world where identity is easier than ever to fake.
“The Trust Ledger”, for restoring trust in a digital world.
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Featured

Fact vs. Friction: Rebuilding Trust at the Core of Digital Transactions

At Proof, we believe it’s time to shift the way we think about trust online. Not just as something to be earned, but as something that should be recognized, verified, and operationalized. We call this shift Fact over Friction, a design principle that puts identity in flow with the transaction, instead of in the way.
Digital Identity
Pat Kinsel
September 17, 2025
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Auto

Why KYC Due Diligence is the Key to Secure and Seamless Digital Auto Transactions

How exactly does KYC integrate with digital auto transactions, and why is it so essential for the industry? Let’s talk about how to do your KYC due diligence and keep transactions secure.

Emmy Leitzell
May 14, 2025
Auto
Digital Identity

KYC Verification: Common Mistakes and How to Avoid Them With Proof

In this blog, we’ll walk you through the most common KYC and AML mistakes businesses make- and what you can do to avoid falling into those same traps. Plus, we’ll look at how Proof goes beyond traditional KYC to build true identity authorization.

James Fulgenzi
May 7, 2025
Digital Identity
Real Estate

Deepfakes and Real Estate Fraud: A Growing Threat To the Industry

Did you know deepfakes enable real estate fraud? Thankfully, advanced solutions like Proof play a critical role in safeguarding the industry against these sophisticated threats.

Kavya Qin
April 30, 2025
Real Estate
Financial Services

Deepfakes and the Fraud Triangle: How The Financial Services Industry Can Stay Ahead of Emerging Threats

Explore how deepfakes threaten financial services by aligning with the fraud triangle's key elements, and discover how Proof provides critical fraud prevention solutions in this evolving threat landscape.

Kelley Pidhirsky
April 23, 2025
Financial Services
Product & News

Proof Celebrates 10 Years

Over the past decade, we’ve grown, learned, and evolved, but one thing has remained constant: our commitment to the people who make our work meaningful. 

Pat Kinsel
April 21, 2025
Product & News
Fraud

Deepfake Scams: How to Spot Them and Protect Your Business From Fraud

This guide will teach you how to spot a deepfake and discuss how solutions like Proof’s fraud protection services can help businesses safeguard their operations in an era of AI-manipulated media.

Courtney Leary
April 18, 2025
Fraud
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